Press & Media Kit

Everything you need to write about Tally Personal Finance

Logos, brand assets, screenshots, boilerplate, and fast facts — all in one place. Writing a story or review? Reach us anytime at support@tallyfi.app.

Fast facts

Product
Tally Personal Finance
Website
tallyfi.app
Category
Personal finance · Budgeting app
Pricing
$7.99/month or $79/year · 30-day free trial, no card required
Platform
Web app (desktop & mobile browser)
Bank coverage
12,000+ US banks via Plaid (read-only)
Press contact
support@tallyfi.app

Boilerplate

One-liner

Tally Personal Finance is an automatic budgeting app that links your bank accounts, categorizes your spending, tracks your net worth, and flags forgotten subscriptions — for a flat $7.99/month, with no ads.

Short (50 words)

Tally Personal Finance is a privacy-first budgeting and net-worth app built as a modern replacement for Mint. It connects 12,000+ banks via Plaid (read-only), auto-categorizes transactions, tracks budgets and net worth, detects recurring subscriptions, and offers AI-powered insights — for $7.99/month, no ads, no data selling.

Long (100 words)

Tally Personal Finance is a personal finance platform that helps people see their whole financial picture in one place. After Mint shut down in 2024, millions of users were left without a true budgeting tool. Tally fills that gap: it securely links bank, card, investment, and loan accounts through Plaid's read-only infrastructure, automatically imports and categorizes transactions, tracks budgets and net worth over time, and surfaces forgotten subscriptions that quietly drain money each month. An AI insights engine explains spending patterns in plain language. Tally charges a flat $7.99/month (or $79/year) with a 30-day free trial — and never sells user data or shows ads.

Logos & app icons

PNG with transparent background. Click to open or right-click to save.

Brand colors

Midnight
#0F172A
Primary / backgrounds
Tally Green
#10B981
Brand accent / CTAs
Signal Cyan
#06B6D4
AI moments only
Soft Mist
#F8FAFC
Light canvas
Slate
#475569
Body text
Amber
#F59E0B
Bills (UI only)
Coral
#EF4444
Alerts (UI only)

Headlines are set in Manrope; body text in Inter.

Product screenshots

Full-resolution product imagery. Click any screenshot to open.

Why we built Tally

“When Mint shut down, millions of people lost the one tool that showed them where their money actually went. We built Tally to bring that back — with a simple promise: we charge a fair price instead of selling your data. You are the customer, not the product.”

Press inquiries

For interviews, review access, or anything else — we respond to every email.

Email support@tallyfi.app